
September 2025: Timing for New Movers is Critical
When people move, their buying habits change overnight — and smart businesses know it’s the best time to connect. In this episode of Mailpiece of the Month, Lisa and Erik reveal a powerful New Mover Program that continuously targets prospects at their most receptive moment.
Whether you run a restaurant, service business, or national chain, this continuous target system combines digital ads with direct mail to bring fresh, ready-to-convert customers straight to you.
If you want predictable growth, this is the strategy you need. ​​Give us a call or send an email and we will be happy to help you execute a highly personalized and targeted and automated new mover program!
Have questions? Lisa and Erik are here to help — reach out anytime! ​
Erik Formica: EFormica@fmidm.com
Lisa Formica: LFormica@fmidm.com
P: 215.464.0111
Previous Videos
June 2025
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April 2025
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January 2025
​2025 USPS Incentive Program
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December 2024
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November 2024
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October 2024
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August 2024
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July 2024
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June 2024
​Highlights from the National Postal Forum
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May 2024
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April 2024
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March 2024
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February 2024
USPS Tactile and Sensory Promotion
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January 2024
NAVIGATING THE 2024 POSTAL INCREASE
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December 2023
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November 2023
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October 2023
September 2023
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August 2023
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July 2023
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June 2023
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May 2023
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April 2023
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March 2023
Capture Your Audience's Attention
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February 2023
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January 2023
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December 2022
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November 2022
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October 2022
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September 2022
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August 2022
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July 2022
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June 2022
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May 2022
Tactile, Sensory, Interactive Promotion
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April 2022
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March 2022
March 2022: The Krafty Mail Package
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February 2022
February 2022: The Elusive Envelope
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January 2022
January 2022: USPS Postage Incentives
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December 2021
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November 2021
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October 2021
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September 2021
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August 2021
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July 2021
Personalized Promotional Products
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June 2021
USPS Mobile Shopping Promotion
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February 2021
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January 2021
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December 2020
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November 2020
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October 2020
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September 2020
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August 2020
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July 2020
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June 2020
Handwriting Options for Direct Mail Success
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May 2020
Marketing in the Age of Covid-19
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February 2020
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January 2020
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December 2019
Avoid Common Direct Mail Pitfalls
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November 2019
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October 2019
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September 2019
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August 2019
USPS Informed Delivery Postage
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July 2019
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June 2019
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May 2019
USPS Informed Delivery Promotion
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April 2019:
March 2019:
Target Locked on Pre-Movers and New Movers
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