September 2018 Mail Piece of the Month

Looks Do Count... Ideas for Unusual Envelopes​

fmi MARKETING SOLUTIONS presents some unique ideas to get your Direct Mail noticed. We will share some samples of envelopes successfully used by other clients to capture their prospects’ interest with the payoff of a higher response rate.

Why It's Effective?

Most people are visual, meaning they respond to things that are visually stimulating. This month we present to you some very unique ideas that really stand out in the mailbox.

Who Can Benefit?

Testing envelope styles is an excellent way to refresh your Direct Mail without spending a lot of time and cost revamping the whole package. The envelope is the thing that drives most people to open the mail, so isn’t it worth a shot to refresh your Direct Mail with something creative that will entice your prospects to open your mail? If you would like to review some ideas or ensure your new design meets postal regulations, we are happy to help. Just reach out to Lisa at LFormica@fmidm.com or Erik at EFormica@fmidm.com.